Get 24/7 help via live chat
Make an appointment with a Librarian
During Reference Desk Hours:
262-472-1032
Text us! 262-500-3393
Email
International business intelligence offering case studies, in-depth statistical data, and the ability to compare global economies, countries, and industries.
Peer-reviewed journals, business trade journals, and news, in both full-text coverage plus indexing and abstracts dating back as far as 1886.
Online business library database of millions of full-text items across scholarly and popular periodicals, newspapers, market research reports, dissertations, books, videos and more. See Vendor's guide for useful information.
Below are a few of the top marketing journals you can access through the library, in print and online.
Full-text, individual articles from print and online editions (online edition since 2010). Does not include images, multimedia presentations, or data visualizations.
Current and archival to 1980s U.S. news featuring key national and regional sources including The New York Times, Wall Street Journal, Washington Post, Los Angeles Times, Boston Globe, Newsday, and Chicago Tribune.
Database with global, national, and regional news, featuring newspapers, newswires, magazines, and video in English and many other languages.