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Marketing & Advertising: News/Articles

This guide is a starting point for Marketing and Advertising resources.

Business Article Databases

Top Marketing Journals

Below are a few of the top marketing journals you can access through the library, in print and online.

Current News

Database Tutorials

Searching Business Source Complete and Business Premium Collection for articles: 

 

Scholarly, Trade, and Popular sources -- What's the Difference? 

 

 

Business Librarian

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Rebecca Paulraj
Contact:
Andersen Library
Rm. 2105B
paulrajr@uww.edu
262-472-5519

Search for Articles @ UWW

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Use this box to quickly search Research@UWW for articles at UW-Whitewater.