Research, Citation, & Class Guides: Marketing & Advertising: News/Articles

Business Article Databases

Below are a few of the top marketing journals you can access through the library, in print and online.

Regional Business News
Provides comprehensive full text coverage for 75 regional business publications from all metropolitan and rural areas within the United States. This database is updated on a daily basis.

Access provided by Wisconsin DPI via Badgerlink.
Business Source Complete
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Includes full text for several business news publications, including the Harvard Business Review, Fortune, and Forbes.

It can also be searched using Enhanced Interface Searching.
Funding provided by the College of Business & Economics.
Wall Street Journal Current, 1984-present
Full-text, individual articles from print and online editions (online edition since 2010). Does not include images, multimedia presentations, or data visualizations.