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Trade journal or scholarly journal articles provide deep insights into the trends in entry-level marketing jobs.
Try the databases below, where you can limit to either trade journals or scholarly articles within your search.
Online business library database of millions of full-text items across scholarly and popular periodicals, newspapers, market research reports, dissertations, books, videos and more. See Vendor's guide for useful information.
Peer-reviewed journals, business trade journals, and news, in both full-text coverage plus indexing and abstracts dating back as far as 1886.
It can also be searched using Enhanced Interface Searching.
International business intelligence offering case studies, in-depth statistical data, and the ability to compare global economies, countries, and industries.
If you missed the presentation from the librarian in class, or if you need a review, watch this short video to review different source types in the business and marketing world