Research, Citation, & Class Guides: Simmons Insights: Other Market Research Tools

Other Market Research Tools

Because our Simmons datasets are all 2-3 years old, that can be prohibitively delayed for accurate information about currently-trending brands, frequently-changing consumer habits, or newer topics in general.

Try the resources below for some other options for market research:

Statista
Statista offers data on over 80,000 topics from over 18,000 sources.
The Digital Market Outlook (under the Expert Tools section) is especially valuable for current e-marketing content.
Reference Solutions
Use the U.S Consumers/Lifestyles option to research potential markets by geographic area, housing selections, consumer lifestyle choices and much more.

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Other Market Research Tools