Skip to main content
It looks like you're using Internet Explorer 11 or older. This website works best with modern browsers such as the latest versions of Chrome, Firefox, Safari, and Edge. If you continue with this browser, you may see unexpected results.
site header image

English 102: College Writing (Prof. Holly): Evaluating

Scholarly, Trade, & Popular Articles

Identifying scholarly articles involves analysis of the article's content. The chart below is meant to help you in this process; however, any one criteria by itself may not indicate that an article is scholarly. For example, a 30 page photo spread in People about stars at the Academy Awards is not scholarly, even though it is long.

 

Journal Cover  Image result for scholarly journal cover  

Scholarly Journals

Image result for trade magazine cover    

Trade or Professional Magazines

Magazine Cover  Image result for trade magazine cover  Popular Magazines

Length Longer articles (often 10+ pages), providing in-depth analysis  Mid-length articles (often 2-8 pages), providing practical guidance Shorter articles (often <1-5 pages), providing broader overviews
Author An expert or specialist in the field (often a professor), name and credentials always provided Usually someone working in the field, with hands-on experience; some staff writers Usually a staff writer or a journalist, name and credentials often not provided
Language Professional language, jargon, theoretical terms Some jargon and technical terms Non-technical language 
Likely Audience  Scholarly readers (professors, researchers or students) Other people working in the industry  Anyone
Advertisements Few or none Some -- products to sell to practitioners in that industry Many -- products for the general public
Format/Structure Usually structured, with likely sections: abstract, literature review, methodology, results, conclusion, bibliography Sometimes has sub-sections for organization No specific format or structure
Special Features Illustrations that support the text, such as tables of statistics, graphs, maps, or photographs Some illustrations; practical guidelines, best practices, lesson plans, how-to, or other hands-on direction Glossy/color illustrations or graphics, usually for advertising purposes
Editors Reviewed and critically evaluated by several editors. Often refereed or peer-reviewed by experts in the field. Editorial board of other practitioners or professionals in the field, but no external peer review Not evaluated by experts in the field, but by editors or other journalists on staff
Credits Bibliography (works cited) and/or footnotes are always present to document research Usually no formal bibliography, although references to other research are often mentioned in-text No bibliography, although references to other research are sometimes mentioned in-text

Still can't tell the difference? These resources can help:
Ulrichsweb  (periodicals directory) -- look up a journal's name, and look for the row called "Content type" -- it should say Academic/Scholarly, Trade, or Consumer (popular).

Magazines for Libraries / Reference Collection Z6941 .K2

Criteria for Evaluating Sources

Why evaluate?

It's important to evaluate all information sources for reliability and credibility -- but especially web sources, because almost anybody can put content on the web. 

Using quality sources shows your professors, fellow students, and other readers that you have done your research and know what you are talking about. 

 

How to evaluate?

An easy way to evaluate sources is to think of a journalist's questions: who, what, when, where, why, and how. Think about questions like these for each of your sources:

Who made this? image of a lecturer at a podium

  • Who is the author? 
  • What is their academic training, life experience, or some other skill set that makes them knowledgeable about this subject?
  • Look for an About Us page (especially so if there is no author name). With what organizations is this site affiliated?
  • If it is attributed to an organization or department (e.g., Department of Justice, Pew Institute, American Medical Association), what is its authority on the topic?

 

What is in it?  image of an arrow hitting a target

  • Is it relevant and sufficiently detailed to support your area of study? How can you tell?
  • Are there references to other sources that back up what the author says? What kinds of other sources are they -- are they all from the same ideological "side?
  • What type of evidence is provided? Is it discussed fairly, or is the author cherry-picking certain facts or taking things out of context? How can you tell that the author considered all sides of the issue, and not just her preconceived ideas?
  • Is it logical? Well-written? Grammatically solid?

 

When was it made? image of a timeline

  • When was it first published? Last updated? Are there newer editions or versions?
  • How much has changed in this field since the publication date?
  • If it's an older source, is it useful to view for historic reasons? Or do you need current info?
  • Are there more recent reviews, responses, or rebuttals to it, and how might that change the original's argument?

 

Where was it made?  icons of a group of people

  • Look for a Mission, Vision, or About Us page.
  • Is it affiliated with an organization of some sort?
    • A university or school (often .edu)
    • State, local, or national government (often .gov)
    • Non-profit or religious organization, interest group, political party, club, museum, etc. (often, but not always, .org)
  • Some of these may be credible, but others may have a bias or an obvious agenda to promote. What is their reason for existing and sharing this information?

 

image of a balance

Why was it made?

  • To inform? To persuade? To entertain? To make money? (Be suspect of clickbait-y or social media-only stories here)
  • Who has financial interest in this content? Who is making money off of it, and how?
    • Look for advertisements for a clue. "Sponsored content," "Recommended content,"  "You might also like," and other similar links also mean those are paid ads! 
    • Look for funding agencies for foundations or scholarly research. For example, in the now-discredited study that linked autism to vaccines, it was later proven that the researcher, Andrew Wakefield, was being paid by lawyers who wanted to sue vaccine manufacturers -- a clear conflict of interest that should have been revealed. 

 

How was it made?  

  • Did it go through the peer-review process -- a process by which other experts in the field review and quality-check the research before publication? 
  • If not, is there evidence of other editorial review, such as an editorial board, a single editor, or no editor?
  • How much was it updated or corrected after publication? NewsDiffs.org is a great site for tracking corrections or additions to popular news articles. 
  • How is it vetted and reviewed by editors? Is it written with the intent to be factual reporting or strictly "Opinion" (a.k.a. "Contributors," "Commentary," "Other voices," or other terminology)?